Beauty News Roundup: ‘Mini Bun’ Drama, CVS Rebrands to Appeal to Latin Market and More


Images: Imaxtree

The beauty news stories that made headlines this week.

‘Mini Bun’ Drama on the Internet 
A recently published hair tutorial inspired by the Marc by Marc Jacobs Spring 2015 show had the Internet up in arms. Beauty blog Mane Addicts called the Bantu knots “twisted mini-buns” and touted the popular style worn by women of color as a “new” trend. The folks on Twitter dropped some knowledge and had a lot to say about it. [TFS]

CVS Rebrands Florida Stores to Appeal to the Hispanic Market 
CVS pharmacy shoppers in Florida, beginning with Miami, will soon be able to purchase their favorite Agustin Reyes cologne and have a shot of cafecito. After acquiring Miami-based Navarro Discount Pharmacy (and its 33 locations) last year, CVS is keeping Navarro’s Latin customers around with the opening of CVS Pharmacy y más, which boasts an expansive fragrance counter and a bilingual staff. [WWD]

Sephora’s Beauty Video Strategy Is Paying Off
Sephora is capitalizing on its popular beauty tutorials by successfully testing out YouTube’s new shoppable ads. The loyal following of the beauty retailer seems to be having a positive reaction to the click-to-buy banners and with 300,000 subscribers, things are moving in the right direction for the San Francisco-based company. [DigiDay]

Chanel to Open a Spa at the Ritz
While the famous Coco Chanel suite at the Ritz in Paris is getting a renovation, a Chanel spa will be added to the project. The French fashion house tells WWD that “Chanel au Ritz Paris” will open at the end of the year. [WWD]

via theFashionSpot » Beauty

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