Beauty Report: ‘Effortless’ Wavy Hair at Isabel Marant

Marant pfw


Now that we're well into Paris Fashion Week, it's time to get down to the basics of French girl style. There's no one that typifies effortless French style like Isbael Marant and the brand's beauty look is always similarly styled. Marant has famously said that she is her own muse, which explains why she so passionately caters to her 'girl' and why her beauty looks are all about undone glamour. Hairstylist Sam McKnight admitted that the natural look is actually quite a bit of work, but that doesn't mean you can't do it at home. McKnight prepped the models' hair with mousse before curling random sections to create a wave. He finished off the look with Bumble and bumble's Thickening Dryspun Finish ($29), a hairspray that not only adds fullness but also texture, which works to enhance natural volume. This is perfect for a date look when you want to appear like you're not really trying.

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